Do you think that the page load time affects your final sales? The page loading process can still be enhanced even if the pages aren’t loading too slowly? You will be surprised to know that Google offers you some of the most amazing tools to improve these issues.
Akamai and Gomez.com in their survey state that almost half of web users expect a site to load in 2 seconds or less, and they are likely to abandon a site, which doesn’t get loaded within 3 seconds. 79% of web shoppers having trouble with web site performance won’t return to the site to buy again and more than 44% of these web shoppers would go and tell a friend that what kind of experience they had while shopping online.
This clearly means that it isn’t just a loss of one customer but almost all of his relatives and friends because word of mouth plays a major role in today’s marketing world.
A slow loading page for a mobile user is far more irritating than a normal user who’s surfing or shopping on his desktop/laptop. People often use mobiles while sitting at a coffee shop or while waiting for a bus, at these times you want a quick browser and you just want to check something in a game of seconds.
I have created this infographic to share discuss the impact page load time can have on your sales and what mistakes should you avoid to optimize load time.