10 UX Design Hacks for Increasing Conversions

Ever visited a website only to be turned off by something? Anything— bad design, poor content structure, poor readability, six different colors that don’t go together, poor site navigation, you name it. Chances are, you left immediately. You don’t want that to happen to your website visitors, right? Then you need to ameliorate your user […]

The A-Z of an Effective A/B Testing: Everything You Need to Know

The A-Z of an Effective A/B Testing: Everything You Need to Know Conversion rate optimization involves capturing, convincing and converting prospects into customers. To do this effectively, your web pages, marketing emails, designs, CTAs etc., must be well optimized to engage users at the highest level. But, how do you know if your web tools […]

10 Hacks to Create Super Shareable Social Media Content

How many times does a marketer wonder each day: What makes content go viral? Will this content go viral? A lot many times! However, the fact of the matter is that most content doesn’t get shared! In fact, less than 1% of all created content receives more than 1,000 shares, according to CoSchedule, who analyzed […]

17 Facebook Marketing Pitfalls You Must Look Out For!

  You’re here because you’re aware of the importance of using Facebook to grow your business. You know that it has a large user base of 1.44 Billion active users. You realize that it can help you find new customers. But being aware of Facebook’s significance as a social media giant and actually doing marketing […]

15 Facts & Statistics That Will Shake Your Social Media Strategy

If you think you’re going to hit the social media jackpot just by setting up a Facebook page and creating a Snapchat account, you’re fantasizing. The landscape has evolved; there’s way too much noise, and users are tired of constant self-promotion. The good news is, the social media platforms are bigger than ever before. That […]

20+ Things Every Entrepreneur Should Know About Conversion Rate Optimization

Ever wished you could get more out of your website visitors? Sure, you can. Having people visit your website is great. But, when you get those people to do what you want? That’s sexy! And definitely something every entrepreneur wants to do. But, how do you do that? How do you get people to do […]