How to use Color Psychology to Increase Conversions
How to use Color Psychology to Increase Conversions

Do you want to increase your landing page conversion rate? Of course you do! That’s why we’re here. We’re really going to get deep in understanding the colour of it all. Color is all around us, it impacts our mood and each colour means something different to each of us. In this article we’re going […]

11 Simple Ways To Increase Your Web Form Conversions
11 Simple Ways To Increase Your Web Form Conversions

There’s a fair chance that you have been trying to be a conversion Guru and you’re looking for that one factor which will really increase your conversions. Time is flying by but you still haven’t figured that damn thing out. The fact is: Conversion rate optimization is certainly not an easy game. It requires an […]

Improve Your Email Marketing: 15 Tips To Increase Email Open Rates
Improve Your Email Marketing 15 Tips To Increase Email Open Rates

It is said that email marketing is the king of the marketing kingdom, earning $40 for every $1 spent, consequently giving an impressive ROI of 4000%. It is for this reason that email marketing technology is used by 82% of B2B and B2C marketers. The illustration below shows the superiority of email marketing showing per […]

Want To Boost Conversions- You Need To Optimize Your Lead Gen Forms First
Lead generation form Tips

At the core of every conversion rate optimization strategy is the lead generation form. You might be wondering: Why it’s so important to make it easy for visitors to spot the form and complete it as quickly and painlessly as possible? This is because: Your lead form is the first gateway that your leads get […]

How To Improve Conversions With Customer Feedback Surveys
How To Improve Conversions With Customer Feedback Surveys

There are many different ways to improve your website’s conversions. Whether it’s tweaking your funnel, improving your checkout process or bringing in better traffic, you need to start somewhere. So why not start with your bread and butter – your customers? Read on to learn how to improve conversions with Customer Feedback Surveys. What Is […]

8 Unique Ways to Track ROI and Use the Data to Build Better Campaigns
8 Unique Ways to Track ROI and Use the Data to Build Better Campaigns

“What am I getting out of this?” This is probably one of the most common questions asked by business owners planning to pursue marketing and advertising campaigns to boost their brand in the ever-so-competitive market. With the billions of dollars spent every year on online and traditional advertising channels, it’s definitely a question worth asking. […]

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How to Use Pinterest to Drive Conversion?
How to Use Pinterest to Drive Conversion?

The ever-so-increasing competition on Facebook and Twitter has made marketing a complicated ordeal for businesses. Recently many experts reported a massive decline in the organic reach on Facebook. And with the increasing focus of Facebook and Twitter on monetization, marketing has become a complicated ordeal for marketers. So does that mean there’s no scope for […]

How to Make More Sales with Lead Generation Strategies
How to Make More Sales with Lead Generation Strategies

If you’re looking to take your business effectively off-the-ground, then your main focus should be attracting more sales. Yes, you’ve spent through the roof in lead generation strategies, but are your effort really translating to sales? If you’re reading this post, we’re sure you know what lead generation is. But if you’re still a naïve, here’s a […]

18 Tips to Create a Perfect LinkedIn Profile (Infographic)
How to Create a Perfect LinkedIn Profile (Infographic)

Did you know that LinkedIn is one of the best platforms for content marketing? With more than 380 million members, LinkedIn is a great channel for personal branding and is the most popular social network for professionals all around the world. With millions of registered users LinkedIn is surpassing other platforms as the premier social […]

7 Elements that You Must Test to Increase Your Landing Page Conversions (Infographic)
7 Elements that You Must Test to Increase Your Landing Page Conversions

Landing pages play a significant role in grabbing the attention of your visitors. If done the right way, landing pages can be a dream come true and can generate leads for your business even while you sleep. If done the wrong way, there is a good chance that your landing pages might end up losing […]